Yearbook 2015 - Key Trends

Yearbook 2015 -  Key Trends is THE analysis and intelligence section of the Yearbook Online Service and provides you with an overview of the recent key trends of the audiovisual sector.


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Pages : 69
Place : Strasbourg
Date of publication : May 2016
Editor : Gilles Fontaine, European Audiovisual Observatory

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This section is based on the Data Sets and shows the main developments that can be traced across Europe.

It also includes valuable insights of legal issues contributed by the Observatory’s Department for Legal Information on topics such as the AVMSD, cinema, copyright or freedom of expression.

The Key Trends are are part of Yearbook Online Service but they are available as a standalone publication and can be purchased independently from Yearbook .




Charting new territories 


Film: budgets under pressure

Film: public funding in Europe

Cinema: towards the end of territoriality?

Broadcaster investment in original programming remains stable

Circulation: US fiction content continues to dominate European TV screens

Circulation: copyright in the digital single market

Circulation: European films access to on-demand services

Film: export of European films outside Europe significant yet concentrated


The revision of the AVMS Directive

Live TV challenged

Growth in TV channels driven by HD

News channels: stability despite online alternatives 

Growth in the number of VOD services in Europe

Distribution: “skinny bundles” and OTT

Big Data: the grey zone


Digital TV almost universal

TV distribution platforms: competition and complementarity

OTT on the rise


Audiovisual revenues in Europe: a slow crisis

TV advertising: recovery or transformation 

Pay-TV: cord-cutting in Europe? 

On-demand: SVOD and EST driving growth

Cinema: same screens, more digital

Cinema: record market share for European films in 2014

Cinema: 2015 - Highest admissions level in the past five years

Video: VOD does not compensate for physical video losses


The growing weight of US players

Broadcasters: linear Euros and on-demand cents

Challenges for public service broadcasters

Production: integration and consolidation

Radio: new competition from the Internet


Online Services

IRIS e-Newsletter

Legal Observations of the European Audiovisual Observatory

> Database IRIS Merlin 

Database on legal information relevant to the audiovisual sector in Europe

> AVMSDatabase

Database on the transposition of the AVMS Directive into national legislation

Database LUMIERE

Database on admissions to films released in Europe

> Database MAVISE

Database on TV and on-demand audiovisual services and companies in Europe